It’s so hard for me to believe I’ve already been blogging for three years. I started this blog in 2014 out of a desperate need for a creative outlet. Writing has been a super passion of mine literally for as long as I can remember and after college, I was getting the itch to start writing for myself again. What started as a personal blog that I’m quite certain no one but my mom read has turned into an awesome side hustle that allows me to make a bit of extra income. I’ve learned so much about blogging and running a business over the past three years, and today I want to share those blogging lessons with you!
Blog Growth Takes Time – Nothing Happens Overnight
I feel like I hear the word “overnight success” thrown around a lot in the blogging world. People discover a new blogger who has become really popular and is starting to make a lot of money, and they assume it was an overnight success. Here’s the thing though – there’s no such thing. Blogging is a heck of a lot of work, and success and growth happen slowly. Sure, there are bloggers that grow and monetize a lot of faster than others, but you aren’t seeing the behind-the-scenes work and the late nights that went to that growth.
When it comes to growing your blog, start with the basics. Work on building a solid foundation so when you’re ready to grow and monetize, those building blocks are already there. Then, when people start paying attention, you’ll look like the overnight success.
You Have To Invest in Yourself
One thing I love about blogging is that it’s a side hustle you can start, grow, and monetize for very little money. The real costs associated with getting a blog set up are quite minimal. However, I firmly believe that building a real blog that you can turn into a business is going to take some investment. Most of the investment will come in the form of time. I honestly can’t tell you the number of hours I put into my blog when I first started it, and even the number of hours I put in now. I guarantee there have been weeks where I spent more hours on my business than on my full-time job.
There is also going to be some monetary investment. When you first start your blog, you’ll likely be paying for costs such as a domain name, hosting, and a blog design. Over time you’ll add additional costs, such as social media scheduling tools and an email service provider. And over time, I hope you’ll invest in some blogging education products. There are so many awesome eBooks and online courses out there that can help you grow your blog!
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Done is Better Than Perfect
As someone who is a bit of a perfectionist, this one felt really important for me to share. Often, perfectionism might seem like a great asset. And to a degree, it is. But it can also be a huge hindrance. Often when I write something, I publish it far later than I should have, simply because I wasn’t convinced it was quite right. I do the same thing at work, proofreading pieces dozens of times for fear of finding a spelling error. So while perfectionism is at times an asset, it’s also a significant time waster and something that can cause really great work to never see the light of day.
Rather than working on something until it’s perfect, work on it until you’re proud of the work you put into it and feel that it’s a genuinely good product. Sometimes that might mean putting out an A- piece of work instead of an A+ piece of work, but done is better than perfect. If I never published anything until it was perfect, I would never publish anything at all. But I’ve learned that my best work is as close to perfect as I need to get.
These are some of the lessons I learned in my three years of blogging, but they certainly aren’t the only ones! I couldn’t possibly list all the lessons I’ve learned. Blogging is truly a trial by error industry. You’ll make mistakes, you’ll start small, but you’ll learn. You’ll grow.
What blogging lessons would you share with other bloggers?
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